In the spectacular automotive event (GIMS Qatar), a new star emerged on the horizon of the Qatari automobile scene. Lynk & Co, the exciting new car brand, made its much-anticipated debut at the prestigious motor show, marking a significant milestone in its global journey.

What set Lynk & Co’s GIMS appearance apart, was their strategic choice of media assets. Leveraging the iconic 360 Torch screen, with an incredible potential reach of up to 70% of Qatar’s population, Lynk & Co left an indelible mark by announcing its presence in style. This move not only demonstrated their innovative approach but also underlined their dedication to capturing the Qatari market’s attention.

Lynk & Co is no stranger to success on a global scale, operating in six European countries and key Middle Eastern markets, including Kuwait, Saudi Arabia, and Oman, with an impressive cumulative sales record of nearly 950,000 units worldwide.

 Moreover, their ambitious plans for expansion in the GCC countries and other Arab nations, as well as strategic ventures in Southeast Asia, indicate that Lynk & Co is set to be a prominent player in the global automotive industry.

About Lynk & Co: Launched in 2016, Lynk & Co is created for the new generation of open urbanites. Lynk & Co is not just a new car brand but a new brand in the car industry. Born global, open, and connected, the brand aims to build an open platform connecting people, cars, and the world.

For more information on Lynk & Co, visit https://www.lynkco.com/en